09.07.2025
RESTART: How Architects and Businesses Can Redefine Our Future Together
PULSE Ostrava Festival’s 2025 theme, RESTART, couldn’t have been more fitting. As cities deal with climate change, housing crises, and social inequality, the conference asked: How can architecture and design not just adapt but lead the transformation? As an urban planner by background, environmental psychology researcher and social entrepreneur, I was struck by how many of the challenges that architects face mirror those in the business world—especially when profit and purpose collide.